They do not even care about p2w anymore.
They just want more and more money.
Greed in its highest instance.
Today, May 9th, there is only an awards event for purchases and to buy superman, no other that does not need to spend money is active.
Last month they only bothered to launch new heroes paid as flash, superman and although they released a heroine who totally took the swing out of the game, they shit at the May calendar awards.
Attached is a print of how Ursula completely took off the swing of this game and yet no hero who can at least try to survive it. Elador / Mirah / Petros are no longer efficient if Ursula is in the arena.
Believe it or not, 3* Ursula is as strong as a 7* Goram and why I say that is because of the Atk. Growth. Go look at her stats at 7* it is like 21 and Goram is like 10 or 11. Then consider that she use spell rather than normal attack which even make her a bigger issue because she can actually do brust. Like me and other player had been saying, have they or have they not test out these hero first before releasing it? It is so outrageous! Then again you can only get her if you're vip 5 or higher through the CS and you arw wrong. They're still helping whale to win the game.